Book Marketing

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Why Authorpreneurs Can’t Avoid the Know, Like and Trust Factor

Embarking on the journey of an authorpreneur—melding the worlds of authorship and entrepreneurship—can be both exciting and daunting. At the heart of your journey is a principle as timeless as storytelling itself: fostering connections based on understanding, admiration, and trust. This essence, the Know, Like, Trust Factor, isn’t just a contemporary concept; it’s vital for […]

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NLP

Content That Converts: NLP for Authorpreneurs

Neuro-Linguistic Programming (NLP) offers an edge in the competitive world of online marketing. At its core, marketing is about persuasion and influence, both of which are deeply rooted in understanding human psychology. As an authorpreneur, you must go beyond your book and learn the fundamentals of online marketing to find and engage your audience. Using

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